1
  

home | help | email  


Award Programs
Certification
PR Tools 2008
Evaluations
Resource Catalog
Subscribe
Support and Q&A
Client List
About LACP
Contact Us




Return to the competition
home page
.

   


Project Highlights:
 
Company Name: FD Situational Analysis:
Project Name: “290% Great Than Expected: A Campaign to Maximize Returns to Enron's Creditors” In August 2007, Enron's board of directors for the bankrupt estate engaged FD to build a significant litigations communications campaign to highlight its multi-billion dollar lawsuit against Citigroup - the greatest liability to Enron's creditors in the largest bankruptcy in history...
Key Achievement(s): ▪ Helped secure an unprecedented settlement in the Citigroup litigation for a record $1.66 billion.

▪ Facilitated the return of more than $21 billion to creditors -- 290% more than the estimated amount.

▪ Developed and executed a successful media and communications strategy that helped shape results.

Supporting URL(s): http://www.enron.com
Award(s) Garnered: Winner − Best Business Turnaround Communications Program

 

Copyright 2001-2010 - League of American Communications Professionals LLC - All Rights Reserved

  home ] Award Programs ] Certification ] PR Tools 2008 ] Evaluations ] Resource Catalog ] Subscribe ] Support and Q&A ] Client List ] About LACP ] Contact Us ]